The Unilever Foundry

Some good news to share. Momentum grows, as leaders in digital retail are understanding the true value of what Elevaate offers and the transformational impact of bringing a new generation of digital intelligence to your business can deliver. This time, Unilever has announced that Elevaate is included in the Unilever Foundry 50 at this year’s Cannes Lions Innovation.

The Unilever Foundry

The Foundry 50 is a search for the world’s best marketing technology startups by the Unilever Foundry. The Foundry 50 were chosen by a panel of experts against five categories identified by Unilever as future areas of innovation and investment. These categories include ‘Future of Retail’, ‘Brand and Content Innovation’, ‘Data, Insights and Personalisation’, ‘Social Impact and Engaging Millennials’. Elevaate was recognized as part of the ‘Future of Retail’.

Elevaate impresses the judging panel

The global search was open to startups that were incorporated in the last five years. The Foundry 50 panel of experts includes Lastminute.com co-founder Brent Hoberman, Rob Dembitz, Head of Lions Innovation, Olivier Garel, Head of Unilever Ventures and Aline Santos, Senior VP of Global Marketing Unilever. Technology developed by the startups, including Elevaate, will be available to demo in Cannes at the Foundry 50 Innovation Hub during the Lions Innovation.